How To Prepare Yourself To Run a Startup Business?

Ali Jaffar Zia
4 min readJul 7, 2021

Getting to the Founder Stage!

What do you do when you are brainstorming on a startup idea? You probably roam around in circles, talk to friends and family, research the web, and so on. Whatever you do, you are never sure of what's going to work for you. A new business owner is never sure of the accruing revenues he may or may not get. I've sorted out some tips and tricks which may help upcoming entrepreneurs to manage their future startups.

The Startup Mindset

The Startup Mindset!

Basics first, always be open to learning new things. Running a startup is not easy, as it will often take you out of your comfort zone. By being open, you can adapt and eventually thrive. Leave some room for spontaneous circumstances. Startups are oftentimes quite unpredictable, and trying to force things might make you miss out. Instead, try to be flexible more often and prepare yourself for surprises.

A Different Angle on Social Media Marketing

A Different Angle on Social Media Marketing

Try using your social media team as your support team. Many startups advertise themselves through social media, whether it is Twitter, Instagram, or anything else. Advertising all the time could be negative. Trying to put out content that helps to solve problems rather than promoting your business all the time. Getting verified will boost your reach further as well. Social media platforms only verify accounts that post genuine and consistent content.

Here are some resources to get help with verification in 2021.

Make Content Marketing the Heart of Your Brand Strategy

Make Content Marketing the Heart of Your Brand Strategy

Believe me, having a dominative content brand helps out in many ways you can not imagine. It builds domain authority, educates your prospects, promotes your business as a solution provider, and much more. Start a blog page for your startup website. Show potential customers and clients that you are active and knowledgeable. Blogs also allow you to interact with users that leave comments, and you might even get to generate passive income. Read an amazing resource article on how to research a blog post below.

How Do You Research A Blog Post?

Physical Products vs. Digial Products

Physical Products vs. Digial Products

If you have a digital service or product, you are selling, having a strong content strategy is the key to successful SEO. Since digital products are easily obtained, people tend to be receptive to them. Digital products also tend to be more economical, and they can be taken anywhere. Amazon is a prime example of how digital products can propagate. Invest in building the authoritative's of your digital marketing strategy for digital products. People who are to buy digital products are more likely to be digitally savvy. To cater to that audience, your Google rankings, social media consistency, website, and advertisement must be spot on. For example, if you are selling digital products on Amazon, use Amazon Paid Ads to step in front of your competitors.

How to grow website traffic with these 5 easy SEO Hacks

Partnering With Other New Startups

Partner and share your resources with similar startups like yours. As a young entrepreneur, you have to have the audacity to provide benefits and get something in return. Not only will it give your website a backlink, a recognition, but you will also be able to transmit your message to the audience of your partner website and vice versa.

If you are a young, energetic startup funder and facing issues marketing your brand online, connect with me at alijaffar.zia@digitalmaxima.com. As a serial digital entrepreneur, I’ll be more than happy to give you some free advice.

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Ali Jaffar Zia

Helping Small Businesses Dominate Search Engine Visibility & Online Aptitude through high-quality Web Design, SEO, PPC, Social Media & Content Marketing.